About the Client


Based in Honduras, this bank prides itself in offering personalized and efficient services to small businesses. When we first met, they required an integral digital transformation. It was the year 2015 and 90% of their actions were still targeting an offline market, so we teamed up to plan the first step into a digital ecosystem.

What Sandiamedia Offered


We began by identifying Promérica's weaknesses and finding the best digital tool to address them. We then developed a digital strategy focused on monetization and communication with their target client, small businesses and startups.

Inbound Marketing

We focused on the questions most entrepreneurs ask Google and created content with CTAs focused on answers to those questions.

Content Marketing

We wrote well researched article that added value to the Bank’s communication, by improving positioning and becoming pertinent and interesting to their target market.

CRM y Lead Management

We implemented tools to smooth out the management of leads and sales processes, thus helping to establish a solid database that can be nurtured in a personalized manner.

Adwords

We managed PPC campaigns for the Honduras market, increasing ROI and lead generation.

Casos de éxito Sandiamedia - Banco Promerica

Online Chat for Higher Conversion

Newsletters and landings pages

Operational Dashboards

Client value and acquisition cost

 
 
 

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